Digital Marketing

Digital Marketing: A Practical Approach provides a step-by-step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions, this fully updated 4th edition takes an approach that prepares students for an active role in digital marketing.

Marketing digital: o abordare practica ofera un ghid pas cu pas si complet pentru implementarea aspectelor cheie ale marketingului digital. Bazandu-se pe editiile anterioare, aceasta a 4-a editie, complet actualizata, adopta o abordare care ii pregateste pe studenti pentru un rol activ in marketingul digital.