HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)

Is your company spending too much time on strategy development with too little to show for it? This title inspires you to distinguish your company from rivals; clarify what your company will and won't do; craft a vision for an uncertain future; create blue oceans of uncontested market space; and use the Balanced Scorecard to measure your strategy.

Compania dvs. petrece prea mult timp pentru dezvoltarea strategiei, cu prea putine lucruri pentru ea? Acest titlu va inspira sa va distingeti compania de rivali; clarificati ce va face si ce nu va face compania dvs.; creati o viziune pentru un viitor incert; creati oceane albastre de spatiu de piata necontestat; si utilizati Balanced Scorecard pentru a va masura strategia.