Insight Selling

What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.

Ce fac castigatorii vanzarilor majore diferit de vanzatorii care aproape au castigat, dar in cele din urma au ajuns pe locul doi? Mike Schultz si John Doerr, autori de bestselleruri si experti in vanzari de renume mondial, si-au propus sa gaseasca raspunsul.