Media and Entertainment Industry Management

Ryu presents essential concepts and frameworks on business and management in the media and entertainment industry in a digestible manner. Readers are supplemented with focused and relevant insights into critical topics with vivid examples from real world case studies.

Ryu prezinta concepte si cadre esentiale privind afacerile si managementul in industria media si a divertismentului intr-o maniera usor de inteles. Cititorii sunt suplimentati cu perspective specifice si relevante asupra subiectelor critice, cu exemple vii din studii de caz din lumea reala.