Pre-Suasion

`An instant classic.' Forbes`Utterly fascinating.' Adam Grant, author of Originals and Give and Take`Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick NEW YORK TIMES BESTSELLERIn his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion.

- Un clasic instantaneu. Forbes „Foarte fascinant.” Adam Grant, autorul cartii Originals si Give and Take „Socant de perspicace.” Chip Heath, co-autor al lucrarii Switch and Made to Stick NEW YORK TIMES BESTSELLER In bestseller-ul sau global Influence, profesorul Robert Cialdini a transformat modul in care gandim despre mestesugul persuasiunii.