Research Methods

Suitable for those needing guidance when carrying out a research project in a management or a business-related subject, this text covers the requirements of general areas of business research and consultancy. It includes a chapter devoted to the analysis of qualitative data. It is also suitable for the needs of MBA students.

Potrivit pentru cei care au nevoie de indrumare atunci cand desfasoara un proiect de cercetare intr-un domeniu legat de management sau afaceri, acest text acopera cerintele domeniilor generale de cercetare si consultanta in afaceri. Include un capitol dedicat analizei datelor calitative.