Start Up Forever

This book is about how to think and behave like a start-up when you’re not a start-up. It’s made up of 10 Rules which are a very straightforward and common sense answer to the sticky question of how to encourage entrepreneurial behaviour in large companies.

Aceasta carte este despre cum sa gandesti si sa te comporti ca un start-up atunci cand nu esti un start-up. Este alcatuit din 10 reguli care sunt un raspuns foarte simplu si de bun simt la intrebarea lipicioasa despre cum sa incurajam comportamentul antreprenorial in companiile mari.