Thank You Economy

Contends that the people and companies harnessing the word-of-mouth power provided by multiplatform media - those that can shift their outlook and operations to be more customer-aware and fan-friendly - can pull away from the pack and profit in markets.

Sustine ca oamenii si companiile care valorifica puterea din gura din gura oferite de mass-media multiplatforma - cele care isi pot schimba perspectivele si operatiunile pentru a fi mai constiente de clienti si mai prietenoase cu fanii - se pot indeparta de pachet si de a profita pe piete.