The Six Secrets of Change

It s common wisdom that successful organizations adjust quickly and intelligently to shifts in consumer tastes, political climate, and economic opportunity. Less understood is how they do it. In The Six Secrets of Change, Michael Fullan lays out key factors that allow an organization to sustain meaningful change.

Este intelept ca organizatiile de succes se adapteaza rapid si inteligent la schimbarile gusturilor consumatorilor, la climatul politic si la oportunitatile economice. Mai putin inteles este modul in care fac acest lucru.