Beyond Entrepreneurship 2.0

______________________________
From Jim Collins, the most influential business thinker of our era, comes an ambitious upgrade of his classic, Beyond Entrepreneurship, that includes all-new findings and world-changing insights.

What's the roadmap to create a company that not only survives its infancy but thrives, changing the world for decades to come?

Nine years before the publication of his epochal bestseller Good to Great, Jim Collins and his mentor, Bill Lazier, answered this question in their bestselling book, Beyond Entrepreneurship.

Beyond Entrepreneurship left a definitive mark on the business community, influencing the young pioneers who were, at that time, creating the technology revolution that was birthing in Silicon Valley. Decades later, successive generations of entrepreneurs still turn to the strategies outlined in Beyond Entrepreneurship to answer the most pressing business questions.

Beyond Entrepreneurship 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago. In this upgraded edition, Jim Collins honours his mentor, Bill Lazier, who passed away in 2004, and reexamines the original text of Beyond Entrepreneurship with his 2020 perspective.

The book includes the original text of Beyond Entrepreneurship, as well as four new chapters and fifteen new essays. Beyond Entrepreneurship 2.0 pulls together the key concepts across Collins' thirty years of research into one integrated framework called The Map. The result is a singular reading experience, which presents a unified vision of company creation that will fascinate not only Jim's millions of dedicated readers worldwide, but also introduce a new generation to his remarkable work.

____________________________ De la Jim Collins, cel mai influent ganditor de afaceri din epoca noastra, vine o actualizare ambitioasa a clasicului sau, Dincolo de antreprenoriat, care include descoperiri noi si perspective care schimba lumea. Cu noua ani inainte de publicarea bestsellerului sau epocal Good to Great, Jim Collins si mentorul sau, Bill Lazier, au raspuns la aceasta intrebare in cartea lor de bestseller, Beyond Entrepreneurship. Beyond Entrepreneurship a lasat o amprenta comunitatea de afaceri, influentand tinerii pionieri care, la acea vreme, creau revolutia tehnologica care nastea in Silicon Valley.