Introduction to Small Business and Entrepreneurship

Outlines basic entrepreneurship and small business concepts. The book identifies the characteristics of entrepreneurs, personality types and required skills, explains the significance of entrepreneurship in the economy, describes the role of small businesses in the economy and international markets, and identifies common forms of entrepreneurship.

Subliniaza conceptele de baza ale antreprenoriatului si afacerilor mici. Cartea identifica caracteristicile antreprenorilor, tipurile de personalitate si abilitatile necesare, explica semnificatia antreprenoriatului in economie, descrie rolul intreprinderilor mici in economie si pietele internationale si identifica forme comune de antreprenoriat.