Tradition as Resource or Constraint for Strategic Action

Spanning industries from fashion to sports and from gastronomy to design, the researchers present a meticulously curated anthology of research discussing the dual role of tradition—as both a stabilizing anchor, and a springboard for strategic change.

Acoperind industrii de la moda la sport si de la gastronomie la design, cercetatorii prezinta o antologie de cercetari meticulos selectata care discuta rolul dublu al traditiei - atat ca ancora stabilizatoare, cat si ca punct de plecare pentru schimbarea strategica.