The Marketing of Industrial Products

First Published in 1965, The Marketing of Industrial Products is the product of diverse talents and experiences. The first words of Aubrey Wilson's introduction to this book emphasise the importance and relevance of industrial marketing to everyone connected with industry.

Publicata pentru prima data in 1965, cartea ,,Marketingul produselor industriale" este produsul a diverse talente si experiente. Primele cuvinte din introducerea lui Aubrey Wilson la aceasta carte subliniaza importanta si relevanta marketingului industrial pentru toti cei implicati in industrie.